"The grid is a way to structure typography, and I couldn't work without one.. A grid is a method to bring structure to your work." Wim Crouwel.
"Pleasure derived from observing asymmetrical arrangements lies partly in overcoming resistances." Paul Rand.
"Be purposeful and thoughtful in the choices you make when the options are nearly infinite." Michael Bierut.
"I'm very much a word person, so that's why typography for me is the obvious extension. It just makes my words visible." Erik Spiekermann.
"My errors were more fertile than I ever imagined." Jan Tschichold.
"No design is possible until the materials with which you design are completely understood." Ludwig Mies van der Rohe.
"I'm always trying to turn things upside down and see if they look any better." Tibor Kalman.
"Design is the art of planning, and it is the art of making things possible." Paula Scher.
"The logo is an identifier but it's also something that stands-in for who you are." Steven Heller.
"Experimenting with letterforms is a natural part of making, often born out of enthusiasm rather than commercial or practical imperatives." Tony Brook.
"Sometimes you sacrifice legibility to increase impact." Herb Lubalin.
"Styles come and go. Good design is a language, not a style." Massimo Vignelli.